SEO is much more than just about written content. With the dynamics of the game changed now, videos have come to play a critical role in SEO. And as video consumption is expected to continue growing, this format of content...
With traditional marketing channels rendering ineffective due to the pandemic, brands are turning towards influencers. Influencer marketing isn’t new. It has made a big noise over the past few years. (In fact, by 2021, the influencer marketing industry was expected to...
Launching a website can be exciting. After all, your business finally has a digital presence (or maybe the website itself is a business). In any case, it’s just the start of a long battle ahead; a battle to attract more...
Budget optimization is one of the key priorities of top digital marketing companies London, Kolkata, or anywhere in the world. There’s a good reason why! Ensuring your digital marketing spending is going in the right direction unlocks you better opportunities...
Ask any digital marketing company in London, or anywhere in the world, if lead generation is easy. The answer will unequivocally be a big NO. Sure, you can spend $1000 on Instagram ads to generate 5 leads. But is that...
Read part 1 of this two-part post: How to Find Content Ideas That Help Your Site’s Ranking? (Part 1/2) SERP (and Competitive) Analysis Once you have the keywords with you, time now to do SERP and competitive analysis. Simply search...
There are countless guides on how to find content ideas. But here’s a thing: There’s a big difference between just finding content ideas AND finding content ideas that help your site rank higher on SERP. Sure, for instance, a casual...
There’s no quick fix to digital marketing. Whether you want more traffic, higher conversion, or improved sales, it’s a mix of multiple steps that need to work together for the desired outcome. However, that said, there are certainly a few...
There’s no magic pill for SEO. The top sites you see that consistently rank higher on SERP for competitive keywords is a result of years of hard work in creating outstanding content, building links, and following the SEO fundamentals. Ask...
