If you didn’t already, read part 1 of this two-part blog post here: How to Improve Core Web Vitals? (8 Tips that Work) [Pt 1/2] Serve fonts the right way Preloading fonts is a well-known technique to speed up page...
Read the previous part of this three-part blog: 9 (Simple) Steps to Build a Strong Brand Identity (Pt 2/3) 7. Personalize your campaigns Personalizing your marketing campaigns will make your audience believe that you know who they are, what their...
“Invest in video marketing!” For long, this was the go-to tip of every marketer and the best digital marketing companies in Kolkata and across the world. Those brands that rallied behind it saw exponential growth, while others struggled. Today, the digital...
Click-through rate is one of the key search ranking factors. If your URL does manage to rank higher, but if people aren’t clicking on that result, its ranking will soon slip down. To maintain your higher position on SERP, you...
Don’t rush to create your digital marketing strategy… There are various things you need to bring into place before you get there. The preparation for creating a digital marketing strategy is a task in itself. Failing to check the right...
Bringing traffic to the website is only one piece of the puzzle. And if you know how, it’s a rather small piece in a large puzzle. A big part of the process is converting that traffic into financial returns. This...
In the previous post of this 3-part series, we discussed poor (and insufficient) lead magnets and reluctance to invest in paid ads. These are two very common reasons why many people struggle to capture more leads. If you didn’t read...
In this fast pacing world of digitization, a strong digital presence is a must have for budding as well as leading business enterprises in order to realize the ultimate aim of business enterprises. Thus if you want your business to...
Okay, there’s no “659” reasons here. But whatever reasons we have in this post, they are sufficient to get you convinced about why you must integrate your branding and SEO strategy. Whether or not brand is a Google ranking factor...
