Category: Digital Marketing Company in India

9 (Simple) Steps To Build a Strong Brand Identity (Pt 1/3)

Tomorrow isn’t guaranteed for the majority of the businesses; not at least with what the world witnessed since the outbreak of the pandemic with so many businesses shutting permanently. However, strong brand identity does qualify as a ticket for an...


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8 Reasons Your SEO Strategy Isn’t Working (Pt 2/2)

Read the previous part: 8 Reasons Your SEO Strategy Isn’t Working (Pt 1/2) You didn’t spend on technical SEO SEO is much more than just about content and backlinks. Technical SEO is incredibly important. Steps like fixing duplicate content issues,...


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How to Close More B2B Deals Without “Selling”? (Pt 1/2)

Yes, a business needs revenue to grow and sustain. So, companies generally prioritize sales atop. But, at times, that can be a mistake. Focusing too much on sales can be counter-intuitive. Especially today when competition is high and consumer behavior...


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8 Tips to Use Videos to Improve Your SEO (PART 1/2)

SEO is much more than just about written content. With the dynamics of the game changed now, videos have come to play a critical role in SEO. And as video consumption is expected to continue growing, this format of content...


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Influencer Marketing in 2021: Three Tips You Must Follow

With traditional marketing channels rendering ineffective due to the pandemic, brands are turning towards influencers. Influencer marketing isn’t new. It has made a big noise over the past few years. (In fact, by 2021, the influencer marketing industry was expected to...


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